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The campaign kicked off in Lagos on June 27 at Ikeja City Mall and concluded on August 1 in Jabi Lake Mall, Abuja, after making stops in Ibadan, Jos, Port Harcourt, and Enugu state.
Across the tour, thousands of consumers came together to experience the vibrant fusion of food, entertainment and community that defines the Gino Spices brand. Bringing thousands of Nigerians into immersive pop-up experiences built around the theme of movies and fashion.
Discover RecipesEach city welcomed over 5,000 attendees, who dressed as their favourite Gino spice (Curry, Thyme, or Red Hot Pepper), cooked with celebrity chefs, took part in games, walked the Gino Spice Runway, and won prizes, kitchen gifts, movie tickets, and branded merchandise.
